About me
I'm a senior product designer based in San Juan, Puerto Rico. I shape web and mobile products, from legal research tools to food-delivery operations.
I work end-to-end: research, wireframes, prototypes, and the design systems that make it all scale. I partner closely with product and engineering so ideas ship the way they were meant to.
I started in architecture drafting and taught myself design along the way. Then I studied graphic design. Everything since, from UX to product design, I taught myself.
Outside of product work, I paint, draw, play music, and build things by hand. That's where my care for structure and detail comes from. I bring it to every product I design.
- Based in
- San Juan, Puerto Rico
- Languages
- English · Spanish
Brands I've designed for
Logos are trademarks of their respective owners and are displayed solely to identify products and organizations I've contributed to.
Experience
Oct 2021 – Mar 2026
Full-time
Senior Product Designer · Bold
At Studio, a startup inside Bold, I built the shared design system across three résumé builders and redesigned a top sales page, lifting revenue by about 25%. I also brought AI-assisted workflows into ideation, research synthesis, and content prototyping.
Oct 2018 – Sep 2021
Full-time
UX/UI Designer · Wovenware
Designed enterprise and consumer apps, from research and usability testing to high-fidelity UI.
Apr 2017 – Sep 2018
Freelance
Freelance UX/UI Designer · Independent
Delivered web and mobile UX/UI for independent clients, from research and flows to high-fidelity interfaces.
Jun 2014 – Mar 2017
Full-time
UX/UI Designer · KIS | de la Cruz & Associates
Designed end-to-end UX for major client projects, including FirstBank, aligned with business goals.
Earlier
Agency and studio
UX/UI Designer, Visual Designer, and Draftsman · Nobox · Netsual · Fernando Irizarry Architects
Agency and studio roles, including UX work for Firefox, PlayStation, COPA Airlines, and Lexus.
Education
2017 – Present
Professional education in UX and interaction design
Interaction Design Foundation
Until 2015
Web Design & Development
Treehouse
Degree
Bachelor's degree, Graphic Design
Atlantic University
Learning
2026
Build an AI Skill for Your Design System
Interaction Design Foundation
2026
Curso completo de Design Systems
Espacio UX
2026
How to Build Agentic AI Workflows for Product Design
Interaction Design Foundation
2026
Perception and Memory in HCI and UX
Interaction Design Foundation
2023
Boost Mobile UX with UX Design Principles and Best Practices
Interaction Design Foundation
2023
How to Design for User Trust
Interaction Design Foundation
2023
How to Manage Personal UX Maturity
Interaction Design Foundation
2022
Design for the 21st Century with Don Norman
Interaction Design Foundation
2020
Interaction Design for Usability
Interaction Design Foundation
Masterclass
Going from UX to Service Design
Interaction Design Foundation
Masterclass
How to Design UX That Users Love to Convert Through
Interaction Design Foundation
Masterclass
How to Design Forms Like an Expert
Interaction Design Foundation